From Zero to Insights in 3 Steps

No developers required. No complex setup. Works with any Shopify theme.

1

Install in 30 Seconds

Installation Steps:

  1. 1. Go to Shopify App Store → Search "ShopInsight"
  2. 2. Click "Install"
  3. 3. Authorize access (read products, read orders)
  4. 4. Done

Details

  • Time Required: 30 seconds
  • Technical Knowledge: None
  • Code Changes: Zero (automatic tracker injection)
  • Works With: All Shopify themes (2.0 and legacy)

What Happens Behind the Scenes

  • Lightweight JavaScript tracker installed (~50KB)
  • Tracker runs asynchronously (doesn't slow your site)
  • Data flows securely to ShopInsight servers
  • Your store remains 100% under your control

Permissions Explained

Read products: To identify which products need improvement

Read orders: To correlate behavior with purchases (anonymized)

NO write access: We can't modify your store

NO customer data: We don't access names, emails, addresses

2

We Track Reading Behavior (Automatically)

What Gets Tracked

Reading Signals (Unique to ShopInsight):

  • Text highlights and selections
  • Hover clusters (cursor pauses 2+ seconds)
  • Viewport attention (content visible 3+ seconds)
  • Re-reads (same text read multiple times)

Interaction Signals:

  • Button clicks and form interactions
  • Scroll depth and pattern
  • Internal searches (site search bar)
  • Navigation behavior
  • Page sequence and duration

Device & Context:

  • Device type (desktop/mobile/tablet)
  • Screen size and resolution
  • Browser type
  • Geographic region (country level only)
  • Referral source (Google, direct, etc.)

What We DON'T Track

Customer names, emails, phone numbers

Payment information

Order details (we only know "purchased: yes/no")

Keystrokes on forms

Personal conversations (chat logs)

GDPR Compliant

Data minimization, right to deletion

CCPA Compliant

California privacy laws

Data Encrypted

AES-256 at rest, TLS 1.3 in transit

Online shopping and customer behavior tracking
3

View Real-Time Behavioral Analytics

How It Works:

Continuous

Data Collection

  • Tracker sends data every 60 seconds
  • Sessions stored in real-time database
  • Dashboard updates automatically as data comes in
  • No waiting for weekly reports
Real-Time

Pattern Detection

  • Automatic pattern identification across sessions
  • Scroll depth analysis showing where visitors drop off
  • Click tracking revealing dead clicks and engagement
  • Device performance comparison (mobile vs desktop)
  • Image engagement ranking by attention time
Anytime

Access Your Dashboard

  • View behavioral metrics across 8 key dimensions
  • Browse individual session timelines with full details
  • Analyze pages by deep read rate, scroll depth, bounce rate
  • Pattern-based observations like "86% never scroll past 50%"
  • Filter and sort data by device, date range, engagement level
Your Action

Review & Optimize

  • Check dashboard daily or weekly - your choice
  • Identify patterns in scroll, clicks, and engagement
  • Act on pattern-based observations
  • Monitor impact of changes in real-time
  • Export data for deeper analysis or reporting

Dashboard Access

Instant access: View analytics immediately after installation

Real-time updates: Dashboard refreshes as new data arrives

No waiting: No need to wait for weekly reports

Historical data: View trends over time (7 days free, 12 months premium)

Analytics charts and data visualization

Technical Deep Dive

Performance & Reliability

  • Page Load Impact: <50ms
  • PageSpeed Impact: Zero
  • Uptime SLA: 99.9% (Premium)
  • Multi-region: US East, US West
  • CDN: Cloudflare edge caching

Data Security

  • Encryption in Transit: TLS 1.3
  • Encryption at Rest: AES-256
  • Database: PostgreSQL (Railway)
  • Backups: Daily (7-day retention)
  • SOC 2 Type II: Q2 2025

Analytics & Pattern Detection

  • Approach: Real-time behavioral tracking
  • Analysis: Automatic pattern detection across sessions
  • Output: Dashboard metrics, session timelines, pattern observations
  • Updates: Continuous (no waiting for batch reports)

Compatibility

  • All Shopify themes
  • Shopify Plus
  • Headless commerce
  • Custom storefronts
  • Works with ad blockers (some data loss)

Frequently Asked Questions

Q: Will this slow down my store?

A: No. The tracker loads asynchronously and adds minimal overhead. Designed to have negligible PageSpeed impact.

Q: What if customers have ad blockers?

A: Some visitors use ad blockers that may block tracking. We gracefully degrade—your store works fine, we just don't collect data for those sessions.

Q: How accurate is the behavioral data?

A: The data is highly accurate as it's captured directly from user interactions. Pattern observations are based on aggregating real behavioral signals across multiple sessions, not estimations or surveys.

Q: Can I customize what gets tracked?

A: Yes. You can disable specific tracking types (e.g., highlights only, no hovers) or exclude certain pages.

Q: How do I uninstall?

A: One click in Shopify Apps. The tracker is removed immediately, and you can export all your data before uninstalling.

Q: What happens to my data if I cancel?

A: We retain it for 30 days (in case you return), then permanently delete it. You can export before canceling.

Ready to Get Started?

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